About

... and while I can promise you they were too small for my oversized feet, I remember the feelings of starting a business like it was yesterday. Sooo many feelings. The fear of failure. Excitement for the unknown. Inspirational overwhelm. Imposter syndrome creeping in. Creative confusion. All at the same time!

By the way, I had just quit my corporate job as a communications director on a whim because I felt a strong calling to do so. Talk about a solid business plan. LOL. 

Looking back, taking a risk was the best thing I could've ever done because I found what sets my soul on fire and it all led me here to you! I feel truly connected to each brave, passionate businesswoman I work with because we both understand this...

A business doesn't just fall into your lap. You have to power through those feelings of discomfort and uncertainty to get to the magic on the other side!

Your brand is where your passion, grit and goals all converge to create a soulful connection with dream clients. Only you can do your brand justice, and I'm truly honored to have your trust in bringing it all to fruition. To business bravery and creative courage!

my mission

Trust me, friend. I've been in your shoes.

To help female service providers establish a brand that's not only polished and intentional, but authentic to who they are and the people they dream to serve.